I was fourteen when I decided I wanted to be a copywriter.
I’d read an article about a copywriter who came up with names for Boots makeup. I loved all things girlie. I loved English at school. And I loved word games and puns (if only it were that simple!).
Fast forward xx years and yes, I admit it: with many an automotive and finance client under my belt, I still get a big kick out of writing for fashion clients and for all things pink.
Which leads me to neatly segue into a huge congrats to a fantastic longstanding client, Louise Selby. Louise is celebrating 25 years in the business and has commemorated the anniversary with a gloriously glossy designed-for-the-coffee-table book.
I advised her to use Blurb. It’s a much loved way by photographers to design a book and have it printed. It’s dead simple to use and the results are dead stunning.
You can preview and buy Louise’s book here. There are lots of beautiful wedding dresses and photos peppered with some words to do them justice by me.
And not a pun in sight.